CHOOSE YOUR COUNTRY

Women's Koolaid

Josef Alber’s showed how any one colour can look different when paired with another. While Albers and his ‘Interaction of Colour’ theory is expressed through his simplistic square artwork, our interpretation has been to show this relationship in the gradients adorning Koolaid. The story of the primary colour is entirely dependent on the colour into which it disperses. Lively or reserved, stark or subtle. The choice is ours.